The platform
One engine for the content your strategy needs
Tullya reads your positioning, personas, and evidence, then runs research, writing, design, and fact-checking end to end. What you get back is a finished asset, not a first draft.
What it does
Everything between the request and the finished asset
Tullya does not stop at a draft. Research, writing, layout, graphics, and verification run in a single pass, so what lands in your hands is ready to share.
Strategy-aligned generation
Every asset is written against your positioning, personas, and messaging, not against a generic template.
Research before writing
Tullya retrieves the relevant products, competitors, and proof points from your reference library first.
Layout built in
Structure, hierarchy, and pagination are produced with the copy, so nothing has to be rebuilt in design.
Brand-correct graphics
Charts, diagrams, and stat blocks are generated in your palette and typography, then checked for defects.
Citation audit as a gate
Every statistic and quote is verified against its primary source before a deliverable is allowed to ship.
Ship-ready on first export
Headers, alignment summaries, citations, and visuals arrive complete rather than as an outline to finish.
How it works
From request to deliverable in five steps
No brief template to fill in, no handoffs to chase, and no queue between the copy and the design.
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Describe what you need
Sign in and submit the request in plain language: the audience, the product, the competitor, the moment it is for.
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Tullya activates your context
It loads the specific products, personas, competitors, and design rules the request requires before drafting begins.
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It researches and drafts
Claims are built from your source-attributed corpus rather than from assumption, then written to your approved messaging.
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It designs and fact-checks
Layout, graphics, and charts are produced on brand, and a citation audit verifies every number and every quote.
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You review and ship
The finished asset arrives structurally complete, with its sources listed and its visuals already in place.
What it learns
It works from your context, not from a generic model
Tullya is set up once with the material your team already maintains, then applies all of it to every request that follows.
Your products and positioning
Portfolio, category, competitive alternatives, and the value themes your team has decided to lead with.
Your personas and audiences
Internal sellers, channel partners, and each customer persona, with the tone and vocabulary each one expects.
Your evidence and proof points
Survey data, analyst findings, customer stories, and ROI figures, each one pinned to a primary source.
Quality controls
Nothing ships on assertion alone
Verification is a gate in the pipeline, not a review step someone can skip when the deadline gets close.
Before a deliverable is released, a citation audit checks every numeric claim and every direct quote against the document it came from. Fabricated figures, misread scope, and wrong page references are caught here. A failure sends the asset back for revision rather than out to your buyers.
Alongside it, automated checks score strategic alignment, persona authenticity, competitive differentiation, and presentation quality, plus a fixed set of house-style checks covering structure, product naming, and banned jargon. Where a finding needs a human call, it is surfaced for review rather than resolved quietly.
An advisory product of Cartmill & Cartmill
See what Tullya would build for your team
Early access is opening to a small number of B2B marketing teams. Tell us what you need first.